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Babs Olugbemi

Babs Olugbemi / Positive Growth  / THE LAW OF DELAYED GRATIFICATION

THE LAW OF DELAYED GRATIFICATION

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I love asking my coaching clients and proteges one question.  What do you want out of life? It is a climax question. I am pretty sure you have the mental image of what you want but are you accomplishing it? Many people know what they want. Yes, 80% of people after ten minutes of coaching questioning to know exactly who they want to be like, answered Yes.

However, knowing what you want is different from working to be what you want.  You cannot be it except you do something daily that moves you closer to your dreams. That’s positive growth! How could you overcome not wanting to do what needed to be done when you know it?

I will share with you just one method to start accomplishing and growing daily. It is a method that will help you to delay today’s pleasure and embrace the pain for tomorrow’s gains. It is the law of delayed gratification.


40 years ago at Stanford University, Professor Walter Mischel conducted series of experiments called the Marshmallow Experiment. For simplicity, marshmallow is a cake. The professor gathered children between age four and five years old into different rooms and put a cake in the front of each child. He told each child that there are two options. It is either you eat the cake before I returned in the next fifteen minutes or wait till I returned and get two cakes for waiting.

He left the children in their different rooms and used CCTV to observe the children. The footage showed how the children were tempted in fifteen minutes, moving back and forth from the cake. Only few of the children, say 5% manage to wait for fifteen minutes to get the second cake.

The professor followed the children for over 30years after this research. It was found out that the few children that waited for the second cake succeeded more in whatever measures that were used than those that couldn’t wait.

This law is relevant to us even as adults. There are things that will move you forward if you give more attention to them. However, you emotionally preferred to do other things that are not  towards your goals. The first is painful while the second is pleasurable activity.

Think about this.

Rather than watching the football match before reading, writing or taking that decision, why not do what will influence your future first and have a lot of relaxation time to enjoy your accomplishment. It is never too late to do the right thing and to grow into what you really want to be. You have only one life and …..Start growing into that life this week.

Do you want to find out how to change your level this year? Visit the following links for the right decision.

http://www.konga.com/transform-yourself

http://www.jumia.com.ng/jumia-books-transform-yourself-94455.html

You will succeed!

Babs Olugbemi

Babs Olugbemi

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